HANGZHOU, China, Sept. 15, 2026 /PRNewswire/ -- On September 15, Adam Fan's new album SKYFALL makes exclusive debut on NetEase Cloud Music. Meticulously crafted by top international production teams and Grammy-nominated producers, SKYFALL features 10 tracks spanning melodic rap, rage rap, trap, rock-infused rage rap, and other styles. With every track refined to meet world-class production standards, the album showcases Fan's musical versatility and creative edge, marking a dramatic transformation in his global music career.

The album's title track, SKYFALL, has been released as an advance single on September 8 and reached No.1 on NetEase Cloud Music's Rising Chart (飙升榜), Popular Recommendations Chart (全民热推榜), and Heartbeat Chart (心动榜) that same day. To date, the song has received more than 300,000 comments from listeners. This song was produced jointly by Fan and Lawson, a leading American hitmaker who has produced for superstars such as The Weeknd and Playboi Carti. The song seamlessly blends ethereal, hazy, atmospheric melodies with deep self-examination. Through its lyrics and composition, Fan delves into his inner world—confronting the high-pressure pace behind his success, his inner struggles, and the loneliness at the very top. SKYFALL demonstrates Fan's evolution from a C-POP idol into an avant-garde, internationally oriented musician.

Fan has successfully crossed over from C-POP and acting, making a striking impression with SKYFALL, an internationally oriented urban rap album. The album boasts a stellar songwriting and production lineup: it was crafted entirely by leading hitmaking teams who have worked with global icons such as Drake, The Weeknd, Playboi Carti, Beyoncé, Yeat, and Trippie Redd. The album moves from late-night uncertainty, loneliness and intense introspection (SKYFALL and CHANCES) into the dark aesthetic of raw, industrial rage rap (TTTM, ERROR, and MAKE IT ROCK), ultimately arriving at a celebration party with cinematic trap and lush-flowing (GO GIRL, HEARD OF US, MAKE IT MAKE SENSE, and PINK).

NetEase Cloud Music has more than 200 million monthly active users, with over 90% of its active users born in the 1990s or 2000s. The platform's large community of young music fans is precisely the target audience for a new generation of singers, including Fan. In 2020, EMERGING, Fan's concept EP marking his 20th birthday, sold more than 250,000 copies within six minutes of its release on NetEase Cloud Music and surpassed 400,000 copies within 24 hours. In 2021, Yi? (咦？), his concept EP celebrating his 21st birthday, sold more than 150,000 copies within five minutes of its release on the platform, topping both NetEase Cloud Music's daily and weekly digital album sales charts. Its lead track, Born to Lose, reached No.1 on the platform's Rising Chart and New Songs Chart. The newly released SKYFALL surprises and delights music fans with its musicality, sincerity, and innovation. The album shows that Fan is continually pushing his own boundaries and gradually evolving into an all-around musician.

NetEase Cloud Music and Fan have collaborated on multiple EPs and albums, all of which have earned both widespread attention and positive word of mouth. As of this new release, Fan describes SKYFALL as the color of black, because the album represents his journey from late-night introspection to a fresh start. "I hope we all stay clear-headed and confident, and I'd like to thank NetEase Cloud Music for helping this album reach more listeners."

Wei Yuan, Vice President of Copyright at NetEase Cloud Music, said, "We are delighted to partner with Adam Fan once again. NetEase Cloud Music offers a wealth of high-quality rap music and brings together a large community of young rap fans. We hope the platform will help Adam Fan's new album build a more direct and deeper connection with music fans."

NetEase Cloud Music is the leading music community in China, where users can listen for free to hundreds of millions of music tracks and other audio titles. Since the start of 2026, NetEase Cloud Music has continued to significantly expand its licensed music catalog, adding a large collection of classic film and television soundtracks from TVB, as well as officially licensed music from the Chinese-style martial arts game JX3, and exclusively premiering new works by renowned artists such as Ren Jialun (Allen Ren) and Mariah Carey.

At the same time, NetEase Cloud Music has continued to deepen its commitment to HIP-POP, launching the Chinese HIP-POP Music Awards (中文说唱音乐奖), along with semiannual charts, monthly and weekly charts, to identify outstanding work from multiple perspectives and highlight trends in Chinese HIP-POP. The platform also provides systematic support for the development of HIP-POP in China through initiatives including BeatSoul, its one-stop beat marketplace, income support programs, and rap projects. Going forward, NetEase Cloud Music will partner with more musicians to continue bringing users high-quality, officially licensed music.